Compelling stories.

CLIENT: American Heart Association, Alexandria Heart Association

Everyone wants a video, but what’s often needed is a great story.

We joined the American Heart Association on its Lobby Day and interviewed volunteers on their experience with cardiovascular disease and school nutrition. And they had a lot to say.

Working with Faithful Dog Digital, we condensed the interviews into more than a dozen short videos. We shared the videos on YouTube, making it easy for volunteers to distribute them on social media and send to their friends, family, and elected officials.

The message couldn’t be clearer: constituents care about specific policy issues. Their stories are powerful, and can be valuable tools in advancing your message.

We've worked with other clients to use storytelling to highlight important issues, ranging from human resource challenges to the need for critical research funding. Can storytelling help your cause?